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Sapphire United Systems - Navigation
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Sapphire United Systems
The Platform

Everything a Mortgage Professional Needs.
Nothing You Don't.

A complete marketing and CRM platform built specifically for loan officers — pre-configured, pre-loaded with mortgage campaigns, and ready to execute from day one.

CRM & Pipeline - Sapphire United
CRM & Pipeline

Every Lead, Every Borrower, Every Deal — One Place.

Stop juggling spreadsheets, your LOS, and three different apps. Sapphire United Systems gives you a mortgage-specific CRM with pipelines built for how loan officers actually work.

  • Mortgage Pipelines

    Pre-built stages from new lead to closed loan, customizable to your process.

  • Smart Contact Profiles

    Full history of every interaction, email, text, call, and note in one timeline.

  • Lead Source Tracking

    Know exactly where every lead came from and what converted.

  • Custom Fields

    Track loan amounts, property types, LOS status, and anything else you need.

Pipeline — Purchase Leads
New Lead
Sarah Mitchell Zillow · 2 min ago
James Cooper Google Ads · 14 min ago
Contacted
Maria Torres SMS sent · 1 hr ago
Pre-Qual'd
Rachel Kim $385K · Conventional
Automation & Follow-up - Sapphire United
Automations Running Now
Birthday Campaign
47 sent today
Past Client Nurture
312 this week
New Lead Follow-Up
< 2 min response
Realtor Partner Drip
24 partners active
Automation & Follow-up

Follow-Up That Never Forgets. Campaigns That Never Stop.

The #1 reason loan officers lose deals? Slow follow-up. The #1 reason past clients forget you? No nurture. Sapphire United Systems automation engine solves both — running 24/7 whether you're in closings or on vacation.

  • Speed-to-Lead

    New leads get contacted in under 2 minutes via text, email, or voicemail drop.

  • Long-Term Nurture

    Past clients and referral partners hear from you consistently, automatically.

  • Birthday & Anniversary

    Never miss a touchpoint. Messages go out on time, every time.

  • Multi-Channel Sequences

    Email, SMS, and voicemail drops — all in one workflow.

  • Trigger-Based Logic

    If/then branching based on opens, clicks, replies, and custom events.

Campaign Library - Sapphire United
Marketing & Campaigns

Pre-Built Mortgage Campaigns. Not Generic Templates.

Every campaign in Sapphire United was built by mortgage marketing operators — not designers who've never seen a rate sheet. Email sequences, social content, landing pages, and nurture flows designed for how borrowers actually think and act.

  • Campaign Library

    Dozens of ready-to-deploy mortgage campaigns for every scenario.

  • Email Templates

    High-quality, branded emails for rate updates, market news, milestones, and more.

  • Landing Pages & Funnels

    Lead capture pages optimized for mortgage conversion.

  • Social Media Planner

    Schedule and publish mortgage content across platforms.

  • AI Writer & Image Generator

    Create custom content when you need something beyond the library.

Campaign Library
Rate Drop Alert Email + SMS · 3 steps
Active
Birthday Outreach Email + Text · Automated
Active
Home Anniversary Email · Annual trigger
Active
Realtor Partner Nurture Email + SMS · 12 steps
Ready
Market Update Email · Monthly
Ready
Integrations - Sapphire United
Integrations

Connects to Your Stack. Replaces the Rest.

Sapphire United integrates with the tools you already use — your LOS, lead sources, and calendars. It ensures your data flows seamlessly while replacing the overhead of fragmented apps.

  • LOS Integration

    Direct sync with Encompass, Byte, and more for automated status updates.

  • Lead Flow

    Import leads instantly from Zillow, Facebook, and Google Ads.

  • Calendar Sync

    Full integration with Google and Outlook for direct booking.

  • Social Hub

    Manage Facebook, Instagram, and LinkedIn from one unified dashboard.

  • Zapier Enabled

    Connect to 5,000+ additional applications to automate any workflow.

Connected Apps
Encompass LOS Live Two-Way Sync
Connected
Google Calendar Real-time Availability
Connected
Facebook Leads Instant Import
Connected
Zapier Automations 58 Active Zaps
Syncing
Outlook 365 Email & Contacts
Syncing
Team Management - Sapphire United
Team Management

Visibility, Standardization, and Execution Across Every Producer.

For team leaders and branch managers who need more than a shared login. Sapphire United gives you the tools to deploy marketing at scale, onboard new hires fast, and see exactly what's working across your team.

  • Team Snapshots

    Quickly deploy proven account configurations to new team members.

  • Lead Distribution

    Round robin, weighted routing, and custom rules for incoming leads.

  • Brand Consistency

    Shared templates, campaigns, and assets ensure every producer stays on-brand.

  • Bulk Onboarding

    Get new hires live in days, not months, with pre-built account templates.

  • Dedicated Account Manager

    A single point of contact who knows your team and your goals.

Learn More About Teams
Team Overview — Q4 Performance
JD
Jessica Davis Sr. Loan Officer
342 Contacts
89% Follow-up
Active
MT
Marcus Thompson Loan Officer
218 Contacts
76% Follow-up
Active
KR
Kelly Rodriguez New Hire · Week 2
47 Contacts
94% Follow-up
Onboarding
0+
Professionals Served
0
Serving the Industry
0M+
Emails & Texts
0
Client Rating

See the Platform in Action.

Stop paying for tools you're not using. Start with a system that's already built, already loaded, and ready to execute your mortgage marketing from day one.

Built by mortgage operators. Trusted by 2,500+ loan officers served.