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Sapphire United Systems
MARKETING & CAMPAIGNS

Mortgage Marketing That's
Already Built for You.

Email campaigns, SMS sequences, social content, and landing pages — all designed by mortgage marketers who've sent 50M+ messages. Not generic templates. Real campaigns that convert.

Multi-Channel Platform - Sapphire United Systems

One Platform. Every Channel.

Your borrowers and agents are on email, text, social media, and the web. Sapphire United Systems lets you reach all of them from one dashboard — with campaigns pre-built for every channel.

Email Campaigns

Broadcast emails, drip sequences, and triggered campaigns. Professional templates with your branding, designed for mortgage-specific scenarios.

  • Rate drop alerts
  • Market update newsletters
  • Past client nurture
  • Open house invitations

SMS Marketing

Text messages get read. 98% open rate, usually within 3 minutes. TCPA-compliant messaging with opt-out management built in.

  • Speed-to-lead texts
  • Appointment reminders
  • Milestone notifications
  • Birthday & check-ins

Social Media

Schedule and publish to Facebook, Instagram, Google Business, and LinkedIn. Plan your content calendar and stay consistent without the daily grind.

  • Content calendar planning
  • Multi-platform publishing
  • Engagement tracking
  • Mortgage content ideas
Sapphire United - Analytics
Analytics

Know What's Working.
Kill What's Not.

Every campaign tracks opens, clicks, replies, and conversions. See which emails your database actually reads, which texts get responses, and which campaigns generate appointments.

Open & Click Rates — Real-time tracking on every email and SMS campaign.
Reply Tracking — See which messages start conversations and drive high engagement.
Conversion Attribution — Track which campaigns lead directly to booked appointments.
A/B Testing — Test subject lines and send times to optimize your ROI.
Performance Overview — Last 30 Days
42.1%
Email Open Rate
5.2% vs industry
98.2%
SMS Delivery
Verified 10DLC
23
New Appts
+31% this month
4.8x
Campaign ROI
High Performance
Sapphire United - Content Planning
Content Calendar — February 2024
Feb 3
✉️
Market Update Email to Database
Feb 7
📱
"Tax Refund" Social Post
Feb 14
✉️
"Love Your Home" Campaign
Feb 20
🤝
Agent Partner Newsletter
Feb 28
📊
Monthly Recap Report
Content Planning

A Content Calendar That Thinks Like an LO

Stop staring at a blank screen. Sapphire United comes with templates mapped to the mortgage calendar — tax season, seasonal buying, and more.

Monthly Themes Content aligned to what buyers and agents care about each month, from Spring homebuying to end-of-year planning.
Template Library Dozens of mortgage-specific content templates you can customize and use.
Cross-Channel Sync Publish to Facebook, Instagram, LinkedIn, and your Email list simultaneously with one click.

Common Questions

Pre-built campaigns across email, SMS, and social: rate drop alerts, market update newsletters, past client nurture sequences, birthday and home anniversary outreach, new lead follow-up, open house invitations, referral partner drips, review request automation, and more. All branded to you and running from day one.

No. Sapphire United Systems includes professional, mortgage-specific email templates designed by marketers who've sent 50M+ messages in the mortgage industry. You can customize them with your branding, but you don't have to build anything from scratch.

Yes. TCPA-compliant SMS marketing with opt-out management built in. Text messages have a 98% open rate and are used for speed-to-lead, appointment reminders, milestone notifications, and birthday check-ins.

CRM Features - Sapphire United Systems

Stop Guessing What to Send.

Get pre-built mortgage marketing campaigns that are already written, already designed, and ready to send from day one.

50M+ messages sent. Campaigns refined over 7 years. Your marketing, handled.